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Insights
Broaden your understanding of business fundamentals and explore valuable industry insights.
Delna Avari
Jul 17, 20233 min read
PDCA circles or just circles – choice is yours!
In the corporate world, we extensively use the PDCA model. If it is the engineering field, fairly expected, everyone works through...
290
Team
Jul 14, 20233 min read
Fabindia: Weaving Business with Good
Business Profile John Bissell from Hartford, Connecticut, grew up hearing stories about India from his father, who was based in the...
640
Team
Jul 13, 20232 min read
Kickstarting your stagnant business
Stagnation is the death knell for businesses. It's the single most dreaded word among business owners and can strike anyone down,...
170
Team
Jul 12, 20233 min read
Good Earth: Business with a Passion
Business Profile In their own words, 'for 25 years, Good Earth has been nurturing a homegrown design and lifestyle brand that celebrates...
180
Team
Jul 11, 20233 min read
How Forest Essentials Grew to Success
Business Profile Forest Essentials is a luxury, ayurvedic, personal products brand that caters to a growing customer base, both in India...
290
Peri Avari
Jul 10, 20234 min read
Is Tourism Becoming Local Too?
When the 9 trillion dollar tourism industry was hit by a global pandemic in early 2020, things appeared grim for an industry that relies...
150
Pranav Patvardhan
Jul 7, 20234 min read
Exploring the Netflix Business Plan: A Decade of Dominance to Plateau
Netflix suffered its first subscriber loss in a decade, as reported by the company in April this year, sending stock prices crashing by...
700
Team
Jul 6, 20233 min read
The endearing and enduring success story of Amul
Amul has conquered it all - butter, curd, beverage, cheese, ghee, ice cream, chocolates, and even our hearts. The History of Amul...
1080
Team
Jul 5, 20232 min read
The flight of IndiGo- how it conquered the skies
Visionaries that changed the way you fly - Rahul Bhatia and Rakesh Gangwal. Friends since ‘85, the duo started IndiGo airlines in India...
370
Team
Jul 4, 20232 min read
From Comics to Cinematic Triumph: The Marvel Business Transformation
What is Marvel to you? A comic? An action figure? Or, like a majority of people from my generation, a Movie? The Marvel Cinematic...
1110
Team
Jul 3, 20232 min read
Why Bill Gates chose Satya Nadella
Satya Nadella went from a small-town Hyderabad boy with a head full of dreams to the third CEO Microsoft has seen in 2014 after Bill...
2150
Team
Jun 30, 20232 min read
Snapchat Case Study: A Decade of Growth
Business Profile Snapchat, originally called ‘Picaboo’, was founded in 2011 by three Stanford students Evan Spiegel, Reggie Brown, and...
2850
Team
Jun 29, 20233 min read
Wipro Success Story: An Inspirational Journey of Business Growth
Business Profile Some business stories, like the Wipro success story, show that with the right vision and a drive to grow consistently,...
5930
Peri Avari
Jun 28, 20234 min read
How Covid-19 has Changed our Perspective on Health and Hygiene
Reminders to wash our hands frequently have become a common feature in our daily lives for the past year and a half. And while urban...
100
Pranav Patvardhan
Jun 27, 20232 min read
How Apple mastered luxury pricing to create an aspirational brand
Pricing has always been one of the staples of management, and Apple has been unique in leveraging Apple's pricing strategy as a branding...
210
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